課程資訊
課程名稱
國際企業管理
Multinational Business Management 
開課學期
108-1 
授課對象
國際企業學研究所  
授課教師
莊正民 
課號
IB7033 
課程識別碼
724 M1430 
班次
01 
學分
3.0 
全/半年
半年 
必/選修
必修 
上課時間
星期三2,3,4(9:10~12:10) 
上課地點
管二301 
備註
限碩士班以上
總人數上限:70人
外系人數限制:10人 
Ceiba 課程網頁
http://ceiba.ntu.edu.tw/1081IB7033_01 
課程簡介影片
 
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課程概述

The past decades have witnessed the fast and growing trend of globalization in our modern societies. Globalization brings forth profound influence on ways of living and thought, and also generates tremendous opportunities and challenges to individuals, companies, and governments. Among the wide encompassed commercial globalization phenomenon, this course mainly examines issues regarding industry globalization, firm globalization, and management globalization, and in particular, we focus on studying how global managers managing the challenges associated with devising strategies, building organization capabilities, and governing the operations of the enterprises whose activities stretch across national boundaries.

What makes the study of multinational enterprises unique? How does it differ and relate to conventional management and organization studies? One of the most striking characteristics of multinational enterprises (MNEs) is having subsidiaries or agents simultaneously operating in various countries with distinct economic, social, and political context. Global managers then have to deal with the diversity, dynamics, and inter-dependency arising from both external and internal environments facing MNEs. Therefore, in addition to the traditional focus on the environmental and strategic challenges to globalization, the organizational and management challenges to globalization, both critical but understudied, will be well examined in this course. In particular, taking the perspective that human capital is the key resource and ongoing foundation of a successful strategy, we investigate the behaviors and decision-making process of various global managers, and study how their roles, responsibilities, and relationships within the MNE’s are developed and evolved through the internationalization process.

Summing up, this course intends to first familiarize the students with the related analytical framework and logics developed from both academia and practice, and then to build up the capabilities for the application. The contents of this course are organized as follows:

Part I . Globalization and Environmental Challenges
Part II. Strategic Challenges to Globalization
Part III. Organizational Challenges to Globalization
Part IV. Management Challenges to Globalization 

課程目標
待補 
課程要求
The class focuses on participant-centered learning. A discussion-oriented class is a partnership in which students and instructor share the responsibilities and power of teaching, and the privilege of learning together. A discussion group must evolve from a collection of individuals into a learning community with shared values and common goals. In particular, in order to achieve the expected learning effectiveness, students in this class are required to accomplish the following:

Pre-class
1. Read the materials and prepare the weekly assignments individually;
2. Participate in study group for the assignments, sharing and revising individual perspectives;
3. Final the group write-up assignment and e-mail it to TA before the deadline (i.e., 6 pm of the day before class).

In-class
1. Attend every class on time;
2. Active listening and responding, expressing your perspectives and challenging others. Relate your own experience to the subject. Different views are normal, desirable, and inevitable. There is not necessarily only one single conclusion or right answer about each case;
3. Some basic values for the participation:
- Civility: politeness, openness, and sharing;
- Willingness to take risks: encourage daring and innovation, no sense of fear;
- Appreciation of diversity: in backgrounds, personalities, questions posed, learning styles, frames of inquiry, and spectrum of interpretations.

Post-class
1. Personal reflections: What impresses you most in this class? Do I learn anything unknown before? How can I reinforce the learning effects, and feed back into my own knowledge system?
2. What can I learn from other students and instructor in particular about the ways of interpersonal communication, as well as the attitudes and skills towards making points and counterpoints in public?
3. List what I can do to improve in the learning process for the next session, and execute it.


Your grade of this course will be evaluated based upon the following:
Write-up Assignments 30%
Presentation and Discussion 15%
Mid-term 25%
Final Exam 30%

1. Students will be allocated into eight study groups. Every student has to e-mail the write-up of each case to TA or upload it on CEIBA on or before 3 pm of the day before class. The write-up should focus only on your recommendations and the accompanying analysis to the major questions asked in the assigned cases, without repeating the case facts. Reference to the reading materials and lectures is usually required to demonstrate your analytical capabilities.

2. Each student has to prepare to be called upon by the instructor in class. Your participation grade will be based on both the frequency and quality of the participation in class.

3. Each study group will select one case to do the presentation and organize the in-class discussion.

4. For each case, every study group needs to discuss the questions well before the class, and e-mail the Group Meeting’s Minutes to TA on the same time for the individual write-up. 
預期每週課後學習時數
 
Office Hours
 
指定閱讀
待補 
參考書目
1. Text: C. Bartlett and P. Beamish (2014), Transnational Management: Text, Cases, and Readings in Cross–Border Management, seventh edition, Irwin.

2. 參考書 : C. Bartlett and S. Ghoshal (1998), Managing Across Borders, 2nd ed., Irwin. (中譯本-無國界管理, 遠流出版社)。

3. 參考書 : J. Micklethwait and A. Wooldridge (2000), A Future Perfect: The Challenge and Hidden Promise of Globalization, Random House. (中譯本-完美大未來:全球化機遇與挑戰,2002年,商周出版社) 。 
評量方式
(僅供參考)
   
課程進度
週次
日期
單元主題
第1週
9/11  Overview 
第2週
9/18  Transnational Enterprises and Global Economy 
第3週
9/25  Environmental Challenges to Globalization  
第4週
10/02  Managing National Differences (I) 
第5週
10/09  Managing National Differences (II) 
第6週
10/16  Globalization and its Impacts: Is the Earth Flat? 
第7週
10/23  Developing Strategies for Globalization 
第8週
10/30  Entry and Expansion Strategies of MNE’s 
第9週
11/06  Mid-term exam 
第10週
11/13  Organizational Challenges to Globalization 
第11週
11/20  Developing Organizational Capabilities 
第12週
11/27  Managing Transnational Non-Profit Enterprises 
第13週
12/04  Managing Roles, Responsibilities, and Relationship in TNC’s  
第14週
12/11  Subsidiary Country Management in TNC’s 
第16週
12/25  Final exam